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United States of America

1981-1982 (A)

Bumper: On a blue background we see the words "HERE ARE SELECTED HIGHLIGHTS FROM OTHER WALT DISNEY HOME VIDEOCASSETTES" on the left corner of the screen in yellow text.

FX/SFX: None.

Music/Sounds: None.

Availability: This was typically seen at the end of Disney films released on video at the time, either for sale or rental. In general, it's not that easy to find; it depends on the tape label, the date it was printed in (a print date is usually seen on the spine of the videotape). A few examples are the very first printing of the 1982 VHS of A Walt Disney Christmas, the 1981 VHS of Pollyanna, and the 1981 VHS of The Many Adventures of Winnie the Pooh.

Scare Factor: None.

1981-1982 (B)

Also Available From Walt Disney Home Video

Bumper: On a black background we see the Walt Disney Home Video logo (with the Sorcerer Mickey) with the words "Also available from" above; everything is colored in tealish grey and outlined in white. If you look closely, you can see the copyright date below the logo.

FX/SFX: None.

Cheesy Factor: The outlining is cheap to say the least.

Music/Sounds: None.

Availability: Same as the 1st bumper.

Scare Factor: None.

1986 (A)

Bumper: On a black gradient background, we see the words "Now on Walt Disney Home Video..." in a slanted Times New Roman font.

FX/SFX: None.

Music/Sounds: None.

Availability: Rare. It can be spotted on reissues of Disney films from 1986 such as Return to Witch Mountain.

Scare Factor: None.

1986 (B)

Bumper: Just the 1986-1987 Touchstone Home Video logo animation without any changes.

FX/SFX: Same as the 1986-1987 Touchstone Home Video logo.

Music/Sounds: The 1986 Touchstone Home Video logo fanfare, accompanied by Brian Cummings saying one of the following:

  • Off Beat: "And now, here's a look at the Touchstone Home Video smash-comedy hit: Down and Out In Beverly Hills."
  • Down and Out In Beverly Hills: "From Touchstone Home Video, their special preview of the hit feature starring Judge Reinhold and Meg Tilly: Off Beat!"

Availability: Rare; it was seen only on the 1986 VHS tapes of Down and Out In Beverly Hills and Off Beat.

Scare Factor: Low.

1990

Bumper: Just the 1987-2001 Touchstone Home Video logo animating.

FX/SFX: Same as the 1987-2001 Touchstone Home Video logo.

Music/Sounds: The 1986 Touchstone Home Video logo fanfare, with Brian Cummings saying "Now you can own these hit titles from Touchstone Home Video."

Sound Variant: On the 1990 VHS of Stakeout there's a voiceover saying "Now you can own this hit title from Touchstone Home Video."

Availability: Rare; it was seen only on certain Touchstone Home Video VHS tapes from 1990 such as the VHS of Splash.

Scare Factor: Low.

1990-1991

Bumper: On a black background we see the words "Now On" fly down and "Videocassette" fly up and connect together. Then they sparkle and shine.

Variant: On the 1991 print of Shipwrecked, only the sparkling/shining animation is shown and Brian Cummings says, "Now on videocassette."

FX/SFX: The words flying up and down, sparkling and shining.

Music/Sounds: The first 8 notes from "Great Ovation", while Brian Cummings announces "Don't miss this timeless Disney classic now on videocassette."

Availability: Seen on the 1990 Walt Disney Classics issue of Peter Pan. It was also seen on the 1991 VHS of Shipwrecked.

Scare Factor: Low; the fast and sudden flying of the words may catch some off guard.

1992-1995

Bumper: On a black background we see the blue "Now Available on Videocassette" text.

Variants:

  • There is an early variant of the "Now Available on Videocassette" bumper. Brian Cummings says "Ask your video dealer about these hit titles from Touchstone Home Video." the Jim Henson Video Music. That can be only seen on the original 1992 VHS of A Woman Under the Influence.
  • There is an extremely rare version where Brian Cummings says "Look for this ownable hit, from Touchstone Home Video". This version used the narrow version of the font. The text says "Look For This HIT MOVIE".
  • Another version is on some tapes, such as the 1994 VHS of Homeward Bound: The Incredible Journey, which had "Own Your Favorite HIT MOVIES", with the announcer saying "Now you can own your favorite hit movies!".
  • An even rarer version that was found on some tapes such as Noises Off! and the 1992 VHS re-release of Paradise, has the text "HIT MOVIES You Can Own". Brian Cummings says "Look for these hit movies that you can own!".
  • There is a variant of the "HIT MOVIES You Can Own" bumper, where Brian Cummings says "Look for these hit movies that you can own, from Touchstone Home Video."
  • There is another variant of the "HIT MOVIES You Can Own" bumper, where the 8 notes from "Great Ovation" is heard, accompanied by Brian Cummings saying "Look for these hit movies that you can own!".
  • There is an extremely rare variant of the "Own This BIG HIT" bumper seen on the 1993 VHS of Chips the War Dog. Brian Cummings says "Now you can own this big hit!".
  • There is an extremely rare version that has the text "Rent This NEW RELEASE". Brian Cummings says "Now you can rent this new release, from Walt Disney Home Video."
  • There is another extremely rare variant seen on the 1993 VHS of A Stranger Among Us. The text reads "Look for these ACTION HITS". Brian Cummings says "Look for these action hits, from Hollywood Pictures Home Video."

FX/SFX: None.

Music/Sounds: The first eight notes of "Great Ovation", with Brian Cummings saying "Now available to own on videocassette."

Music/Sounds Variant: Some variants of this bumper use the 1991 WDHV music instead.

Availability: It can been seen on VHS releases of many different Touchstone, Hollywood and Disney films. It was also spotted on alternate prints of Masterpiece Collection videos.

Scare Factor: Medium because of it's similarities to the 1992 Black-Blue FP, but the text is less ominous than before. Compared to the next bumper, it's nothing.

​1993

Bumper: We see the purple words "NOW ON VIDEO" on a dark blue background.

FX/SFX: None.

Music/Sounds: Music from Darkwing Duck. None on Disney's Haunted Mansion and Happy Holidays. Brian Cummings says "Now on Video."

Availability: Seen on Darkwing Duck: His Favorite Adventures, Disney's Haunted Mansion Collection, and Happy Holidays with Darkwing Duck and Goofy.

Scare Factor: None.

1994

Bumper: Same as the FP bumper of the time but the text reads "Now on Videocassette" and there is no animation.

FX/SFX: None.

Music/Sounds: The music for the 1991 WDHV logo plays and an announcer says "Now on videocassette." The announcer is Brian Cummings (The voiceover is actually the same one as his variant of the previous bumper).

Availability: This can be seen on 1994 Masterpiece Collection releases, including Mary Poppins and So Dear to My Heart.

Scare Factor: Low, because of the 1991 WDHV music.

1994

Bumper: On a black background, we see the blue-gradient words "NOW AVAILABLE TO OWN ON VIDEOCASSETTE".

FX/SFX: None.

Music/Sounds: Same as the 7th bumper.

Availability: Rare. So far, it can only be seen on the 1994 releases of the Walt Disney Family Film Collection.

Scare Factor: Low, as the text is slightly ominous-looking. Raised to medium if you're not expecting it.

1994-2003

Bumper: "NOW AVAILABLE TO OWN ON VIDEOCASSETTE", "NOW AVAILABLE ON VIDEOCASSETTE" or "NOW AVAILABLE ON CD & CASSETTE" replaces the usual text on the FP bumper of the time.

FX/SFX: The zoom in, and the white flash.

Variants:

  • Around 1998, variants were introduced in which "NOW AVAILABLE ON VIDEO AND DVD", "NOW AVAILABLE TO RENT ON VIDEO", "NOW AVAILABLE TO OWN ON DVD" or "NOW AVAILABLE TO OWN ON VIDEO AND DVD" zooms in on a darker blue background.
  • On the 1996 VHS of A Kid in King Arthur's Court, the "NOW AVAILABLE TO OWN ON VIDEOCASSETTE" text fades in, then fades to the 1991 WDHV logo. This was seen before a preview of Gordy.

Music/Sounds: A whooshing sound, then a quiet note, and the announcer, Brian Cummings saying one of the clip-ons above. The zoom-in variants use the opening 8 notes from "Great Ovation".

Availability: Common; seen on most Disney/Touchstone VHS prints released in the mid to late 1990s and can be even seen on a few early 2000s releases. The "NOW AVAILABLE TO OWN ON VIDEO AND DVD" bumper is seen on the 1999 DVD of Enemy of the State as it is shown three times in between trailers.

Scare Factor: Same as the FP bumper of the time, the flash combined with the somewhat scary music may scare over a few. But none to minimal (or maybe low) if you're used to it. None for the A Kid in King Arthur's Court variant. None to minimal for the zoom-in variant.

Late 1999-2006

Bumper: On a blurry blue background with a film reel on it, the words "Now Available" zoom down while the words "TO OWN ON VIDEO & DVD" zoom in from the right. They connect, while a bunch of golden arrows move around differently.

Variants:

  • One variant has the same animation and "Now Available" zooming down but with "ON CD & CASSETTE" instead of "TO OWN ON VIDEO & DVD", while Brian Cummings says "Now available on CD and cassette."
  • There is a rare variant of the "Now Available ON CD & CASSETTE" bumper, with "& CASSETTE" omitted so the bumper just says "Now Available ON CD", while Brian Cummings says that.
  • Another variant is exactly the same as the first, but with "& DVD" in "TO OWN ON VIDEO & DVD" omitted so the logo just says "Now Available TO OWN ON VIDEO", while Brian Cummings says that.
  • On VHS tapes and DVDs from 2002-2006, the text "VIDEO &" is deleted, so the bumper just says "Now Available TO OWN ON DVD", while Brian Cummings says that.
  • On some DVDs and VHS tapes, "TO OWN" is not seen, so the text says "Now Available ON VIDEO & DVD", "Now Available ON DVD", or "Now Available ON VIDEO", while Brian Cummings says that.
  • Around 2003, with the rise of DVD's popularity, the main clip-ons were changed to "Now Available TO OWN ON DVD & VIDEO" and "Now Available ON DVD & VIDEO", while Brian Cummings says the text.
  • The 1999 tapes of Inspector Gadget, Pinocchio, & Mickey's Once Upon A Christmas have the bumper's voiceover used on bumpers based off their respective films.
  • On the 2000 VHS of The Miracle Worker, the gold bar text reads "TO RENT ON VIDEO", while Brian Cummings says that.
  • One variant has the gold bar reading "COLLECTOR'S EDITION DVD", with the announcer saying "Now available, the collector's edition DVD."

FX/SFX: The animation. 

Music: The gentle synth music used on most bumpers during this era, while Brian Cummings says "Now available to own on video and DVD."

Availability: Common. Seen on most VHS tapes from 1999-2005, and DVDs from 1999-2006, many of which are still in print. The first two variants listed are seen on the 1999 VHS of Annie as well as the 2002 VHS of Lilo and Stitch, and the second variant can be found at the end of the VHS of The Tigger Movie.

Scare Factor: None, much better than before.

2001-2002

ID: On a green background, the words "Now Available to Own On Video" in an icterine color slide in one row at a time while handprints appear all over the screen. As the bumper finishes, two black "bars" from the top and bottom of the screen close in on each other, cutting to a black screen.

FX/SFX: The handprints, the words sliding in, and the black "bars" closing in to a black screen.

Music/Sounds: A whimsical woodwind jingle, with Brian Cummings saying "Now available to own on video." This is the same jingle that was used on other IDs of its type.

Availability: Ultra rare, and the toughest find of the "handprint" IDs. It appeared on The Book of Pooh: Fun With Words, The Book of Pooh: Fun With Friends and the 2001 reprint of The Very Hungry Caterpillar, which was only used for Disney's "Halloween Haunt" video promotion. Most future releases have the next bumper, since the DVD business was gaining attention very quickly. However, Meet Rolie Polie Olie, Rolie Polie Olie: The Tooth On The Loose & Rolie Polie Olie: The Great Defender of Fun have this.

Scare Factor: None. It's a cute bumper.

2001-2004

ID: On an indigo background, the words "Now Available To Own On Video And DVD" in a mint green color appear. It's a different concept, though. "Now Available" and "Video And DVD" appear to tilt until they appear horizontal at the middle of the screen, while "To Own On" zooms in. As the bumper finishes, a circle cuts to a black background (like the Join Us After The Program variant)

FX/SFX: The handprints, the words "tilting" and zooming in, and the circle cutting to a black screen.

Cheesy Factor: Like it's "Join Us After The Program' variant, the circle cutting to a black background looks choppy, though the smoother animation makes it better, but not by much. The animation also looks a little awkward.

Music/Sounds: Same as above, only Brian Cummings now says "Now available to own on video & DVD."

Availability: Very rare, but much more common than the previous bumper since the DVD business was reaching its prime. Seen on later preschool-oriented releases from Disney, though it doesn't appear as much on Winnie The Pooh tapes. Your best bets are Rolie Polie Olie: Telling The Truth, Rolie Polie Olie: A Jingle Jangle Holiday, The Book Of Pooh: Fun With Manners, The Book Of Pooh: Fun With Make Believe and Disney Sing Along Songs: The Twelve Days of Christmas (which was also one of the last tapes to use the 1986 WDHV logo). However, Rolie Polie Olie: The Baby Bot Chase has this.

Scare Factor: None to low. It's cute, but some may get caught off-guard by the animation.

2001

Bumper: On an orange background, we see a jack-o-lantern. Then, it spins revealing the black words "NOW AVAILABLE TO OWN ON VIDEO" in a font that looks like something from the 1990s. The jack-o-lantern spinning disappears while the words spin to the center of the screen. Then, a jack-o-lantern bounces down from the top of the screen as the words disappears.

FX/SFX: The jack-o-lantern spinning and disappearing, the words spin to the center of the screen, The words disappearing, The jack-o-lantern bouncing down from the top of the screen.

Music/Sounds: A spooky, childish tune with Brian Cummings saying "Now available to own on video".

Availability: Seen on the 2001 VHS of Winnie the Pooh: Boo to You Too and Frankenpooh as well as Rolie Polie Olie: A Spookie Ookie Halloween.

Scare Factor: Minimal.

Early December 2001

Bumper: Same as the "Coming This Holiday Season" ID, but this time it features a zoom-out from a giant cartoon television bordered with fancy pillars and a Christmas decoration featuring a yellow streamer and a red bow that turns and draws into a yellow Mickey head and then shines brightly and outward. The TV screen flashes the yellow words "Merry Christmas" and then disappears and the red words "Now Available To Own" appear.

FX/SFX: Same as the "Coming This Holiday Season" ID, except for the bow turning and drawing into a yellow Mickey head, the shining, zooming out, the TV screen flashing the yellow words "Merry Christmas", the yellow words disappearing and the red words "Now Available To Own" appearing.

Music/Sounds: Same as the "Coming This Holiday Season" ID.

Availability: Extremely rare; it was only used for about one week, but it can be found on Recess Christmas: Miracle on Third Street, Mickey's Magical Christmas: Snowed in at the House of Mouse, Santa Who?, Disney's Sing Along Songs: The Twelve Days of Christmas and Rolie Polie Olie: A Jingle Jangle Holiday.

Scare Factor: Same as the "Coming This Holiday Season" ID.


​2002-2005 (Buena Vista/Miramax)

2006-present

Bumper: On a blurry greenish and reddish background, we see a DVD disc spinning in the upper left corner of the screen. Suddenly, the text "Now" does what it did on the DVD release of Cars to appear. "to" appears under "Now", and "DVD" is seen uncomfortably close to the screen. As soon as "DVD" takes it's place, "and" appears next to it. The Blu-Ray Disc logo takes it's place at the bottom right corner of the screen. The completed bumper waits about a second, with the DVD disc still spinning, to cut to black, followed by a trailer.

Variant:

  • There is a theater variant of this bumper, where "Now" and "to" do their thing, but the text "DVD and" and the Blu-Ray Disc logo are replaced with the bold Times New Roman text "THEATERS". Also, the background is a different color, and the spinning DVD disc is replaced with a film reel, which is seen spinning in the upper left corner, too.
  • Another variant is where the background is two filmreels that slowly spin. This is another one of the "THEATERS" variants. The text "Now" does it's thing as usual. Then, "to" comes in from behind one of the filmreels and settles underneath it. "THEATERS" does it's usual animation.

Music/Sounds: Some calm tunes or some loud tunes in Fortissimo, depending on the bumper.

Availability: Current.

Scare Factor: None to low for the bumper, but low to medium for the variant. The somewhat spooky font of "THEATERS" on the variant can bring some shivers down people's skins. The loud music on both the bumper and the variant can startle some first-time viewers who weren't expecting it.

International Variants

United Kingdom

1994-2004

Disney Now Available 1994 Bumper

Bumper: On a black background, we see the words "NOW" and "AVAILABLE" come in from the top and bottom of the screen respectively. They connect in the middle.

FX/SFX: The words coming in and connecting.

Music/Sounds: The 1991 WDHV logo jingle.

Availability: Seen on many Buena Vista/Disney Videos releases, such as the UK video releases of The Legend of Tarzan TV series.

Scare Factor: Low, due to the music.

2004-2006

WALT DISNEY HOME ENTERTAINMENT NOW AVAILABLE 2004 BUMPER

Bumper: On a black background with bright rays in the middle of the screen, the words "NOW AVAILABLE" zoom out and two white lines appear above and below it. After a few seconds, a flash appears and brightens the whole screen, before cutting to black.

FX/SFX: The words zooming out, the rays, the flash.

Music/Sounds: A calm orchestral tune, followed by a whoosh.

Availability: Less common but seen on later Disney VHS cassettes from the era, such as Brother Bear and The Haunted Mansion.

Scare Factor: Minimal to medium.

Latin America

(1990s-2000)

Bumper:

FX/SFX:

Music/Sounds:

Availability:

Scare Factor:

(2000-2006)

Bumper:

FX/SFX:

Music/Sounds:

Availability:

Scare Factor:


Canadian French

(1990s-2000)

Bumper: Same as the Latin American Feature Presentation ID, except the text reads "Maintenant disponsible sur videocassette".

FX/SFX: None.

Music/Sounds: The opening notes of "Great Ovation".

Availability: Seen on Canadian French VHS tapes.

Scare Factor: Low.

(2000-2006)

Bumper: Same as the other filmreel bumpers, except the text reads "Maintenant disponsible sur videocassette".

FX/SFX: Same as the other filmreel bumpers.

Music/Sounds: Same as the other filmreel bumpers with the voiceover saying "Maintenant disponible sur vidéocassette".

Availability: Only seen on Canadian French videotapes during the timeframe.

Scare Factor: Same as the other filmreel bumpers.

Turkey

(1998?-)

Bumper: Same as the UK bumper, except the text reads "SIMDI DVD VE VCD'DE" (which means "Now on DVD and VCD" in Turkish).

FX/SFX: Same as the UK bumper.

Music/Sounds: Same as the UK bumper.

Availability: So far, its only known use is on Turkish VCDs such as Metro and Snake Eyes.

Scare Factor: Same as the UK bumper.

Croatia

(????-????)

Bumper: On a black background, we see the text "Potražite U Vašoj Videoteci" (which means "Look in Your Video Library") in Croatian and in the same font as the first UK bumper.

FX/SFX: None.

Music/Sounds: Same as the UK, Venezuelan, Polish, Danish and Turkish Feature Presentation IDs and other bumpers.

Availability: This has been found on a Croatian VHS of Toy Story 2.

Scare Factor: None.

Russia

(???? - ????)

ID: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Scare Factor: TBA

Israel

(????-????)

ID: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Scare Factor: TBA

Bulgaria

(????-????)

ID: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Scare Factor: TBA

Australia

Bumper: Same as the Feature Presentation bumper, but the text reads "Now Available On Video".

Variants:

  • On most tapes, the text just reads "Now Available".
  • On some tapes, the text reads "Yours To Own On Video".
  • On some tapes, the text "Now Available To Own On Video" is white and in the Times New Roman font which is much different from the regular bumpers. The background is also dark blue instead of a black-blue gradient.

FX/SFX: The text shining.

Music/Sounds: None.

Availability: Seen on Aussie tapes at the time.

Scare Factor: Same as the Feature Presentation bumper.

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